There are a ton of online marketing ideas that you need to consider before you start marketing online. I have been in the online marketing world for a long time and I can tell you that it is a tough arena to operate in. Most beginners to the internet have many online marketing ideas but have no idea of how to implement them. In this article, I will share with you a few of my online marketing ideas that I have used to earn money online.
Online marketing is a beast. You have to deal with stiff competition, rising costs of doing business, leatheriza and low conversion rates. I think it’s safe to say that your product or service won’t sell itself, so you have to do a fair bit of promotion to get the word out about your website. The only kind of products that sell themselves online is the PS3, the Xbox 360, and the Nintendo Wii. If you’re not selling any of these products, then you will have a tough time online.
When considering online marketing ideas in your business, you will want to try and figure out which strategy is best for you. One thing I can tell about the internet marketing world is that it isn’t easy. I can remember when I first got started out, I relied on pay per click advertising to get me the bulk of my traffic.
Pay per click advertising is fine, but it’s best used as a way to test out a market. For example, if you wanted to test Google AdSense on your website and wanted to see how many people will click on your ads, pay per click would be a good start for you. But aside from that, it’s not a good long term solution – especially if you’re losing money.
Most beginners who start out have a lot of online marketing ideas that they want to put to use but just can’t. They think that they have to do a wide variety of marketing strategies to get the word out about their business – but this just isn’t true. You should stick to one method of getting traffic and try to become a master at doing that.
I would know about these things, because I have been there myself. When I first got started, I had a ton of online marketing ideas that I wanted to put to use and when I did so – none of them made me any money. I had no idea why, and I was just erratic with my marketing methods. None of them made me money, and I was just left with a failing business after failing business.
For example, when I started out, I used to try and promote my products on eBay. This was one of my online marketing ideas that absolutely didn’t make any sense. For one, I was selling a lot of the same products that other people were selling, and my product price point was extremely low. I was always trying to find wholesalers and dropshippers who could fulfill my product for me, but this only led to more frustration.
If I were you, and I was looking for some online marketing ideas, I would stay away from eBay. Instead, take up a good strategy such as video marketing. With video marketing, at least you know you’re getting the bulk of your traffic for free. With eBay, I had to pay listing fees and also had to pay a fee when my item sold – so this was bad for business.
Use sites like YouTube to get traffic and drive visitors back to your website. Make your videos about 3 minutes long and be sure to include your website URL at the bottom of each video. This will let people know where to go for more information. This is a strategy that I still use in my business, and it is very effective.
Hopefully you will use these online marketing ideas in your internet business also. Internet marketing is a beast, but you don’t have to let it get the best of you. Stick with one marketing method and use that as a source of traffic for years to come.